Your brand, on my Ironman journey
Training content, a December Ironman 70.3, and a full Ironman in Q2 2027.
The race kit
Printed. Artwork closes October 24.5 of 5 openThe frameset and helmet
Cut vinyl. Open until race week.5 of 6 openTake the whole thing.
Every position on the kit and the frame, art directed as one design instead of 11 logos competing. Ends the campaign on day one and hits the number exactly.
- All 11 positions, kit and frameset
- Sole naming rights. No other brand anywhere on me.
How it’s divided.
Three rules, applied to every position on the board.
Front and back are separate brands
The kit carries four large panels: two on the front, two on the back. Each one is its own position with its own logo. Nobody is buying a wrap that repeats the same mark front and back, because nobody ever sees both at once.
On the frame, one buyer owns both sides
Vinyl positions are never sold left or right. Buy the lower down tube and you get it drive side and non-drive, same logo on each. Splitting by side doubles the admin and halves what each half is worth, and the drive side is the one that gets photographed anyway.
The kit closes early
Kit panels have to be printed and shipped, so they close October 24. Frame and helmet are cut vinyl and stay open until race week. If you want the big panels you have six weeks, not fifteen.
How it works.
Three steps. No calls, no deck, no invoice.
Pick a position, pay
Card checkout, instant. The position is marked sold on this page the moment it clears.
Send artwork
Vector SVG or AI preferred, PNG at 300dpi accepted. Kit panels go to the printer as one file, so those close October 24. Frame positions I cut on outdoor vinyl and proof by photo before anything is applied.
It races
Roughly 1,400 training miles, one 70.3 in the desert on December 5, and every photo either of those produces.
The race.
What the money buys and where it goes.
- Race
- Ironman 70.3 Indian Wells / La Quinta
- Date
- December 5, 2026
- Distance
- 1.2 swim / 56 bike / 13.1 run
- Then
- Full Ironman, Q2 2027
- Distance
- 2.4 swim / 112 bike / 26.2 run
- Training miles before the 70.3
- ~1,400
Questions.
Why is every frame position sold as both sides?
Half a down tube is not a sponsorship, it is a fragment. Splitting left and right would give me twice as many things to sell, each worth less than half of the whole, and every buyer would be annoyed the other one got the drive side. So the frame works the opposite way from the kit: one buyer, one logo, both sides.
What do I actually get?
Your logo in your position from application through race day. A proof before anything is final. A photo of your position in the wild mid-training. Race day photos. And a line in the post-race write-up to about 29,000 people.
Kit panels are printed into the suit. Frame and helmet are cut outdoor vinyl, applied by me.
Why isn’t the top tube, or the wheels, or the seat post for sale?
The top tube on most tri bikes is about 3cm tall, and a logo cut to 3cm reads as a smudge from more than a metre away. Same for the aero bar extensions: narrow, curved, and covered by my forearms for 56 miles. I would rather not sell you something that photographs badly.
The wheels are off the board because I do not yet know what wheels I will end up with, and I am not selling space on a thing that does not exist.
What is the October 24 deadline about?
Custom tri kit takes about four weeks from final artwork to a suit in my hands, and I want it early enough to train in and confirm nothing chafes. So the kit panels close October 24 and the printer gets one file. Frame and helmet have no such constraint.
What if it peels, or it rains, or I hate the placement?
Vinyl gets re-cut and reapplied, free, as many times as it takes. If you hate the proof, I redo it before it goes on. Kit is printed once, so kit proofs get signed off by you in writing before the file ships.
Who can’t buy?
No gambling, no adult, no MLM, no supplements making medical claims, and nothing with a token I would have to write a disclaimer for. I have been in crypto for eight years, so crypto itself is fine. The test is simple: if I would not post it from my own account, it does not go on my body or my bike.
I reserve the right to refuse and refund anything, and I will tell you why.
Can I buy more than one?
Yes. Buy them one at a time, or take everything for $3,000 flat and end it. All 11 positions, one brand.